Fractional CMO Services For Biotech
Forging Innovation to Impact
Strategic marketing leadership for biotech companies ready to accelerate market adoption. We specialize in translating science into compelling values that drive funding, strategic partnerships, and adoption.
Comprehensive fractional marketing services from science to strategy, storytelling to success.
Full-Funnel Fractional CMO Marketing Expertise & Services
Senior marketing leadership with team collaboration–no risk of full-time commitment.
Brand Development
Complete brand strategy, messaging architecture, and positioning for life science innovations
Content Strategy
Define and implement B2B/B2C content strategy that resonates with multiple stakeholders across the business.
Video Production
Award-winning brand video production services for life sciences from script to shoot to post production. Build brand loyalty, trust, and credibility.
GTM Strategy
B2B Go-To-Market strategy for biotech and medtech with activation and performance optimization
Sales Enablement
Strategic messaging and compliant content framework with CRM/data insights to convert multi-stakeholder B2B buyers and win deals faster.
ABM Campaign
Account-Based Marketing programs targeting high-value accounts to engage multi-stakeholders and accelerate sales cycles.
For Life Science Innovators Ready to Drive Market Success
BrainLush provides fractional CMO services for biotech and medtech companies. We translate breakthrough science into compelling narratives that engage diverse stakeholders: investors, strategic partners, clinicians, procurement teams, and healthcare executives. Our fractional CMO for biotech combines strategic brand development, award-winning video production, and full-funnel demand generation. From securing funding through product launch and revenue growth, we deliver the marketing leadership that drives measurable results.
Life Sciences Companies
Translate life-changing innovations into clear market value that accelerates stakeholder adoption.
Biotech Innovators
Navigate proof-of-concept to commercialization with strategic positioning that secures funding and drives market entry.
MedTech Companies
Engage complex B2B buyers with multi-stakeholder messaging that shortens sales cycles and drives conversions.
Life ScienCES Case STudieS
Success Stories From the Trenches
Fractional CMO for Healthcare
Fractional CMO for healthcare & life sciences: Strategic marketing, GTM strategy & business consulting accelerated funding, revenue, partnerships & growth.
Medical Device Marketing
A medical device company faced communication challenges targeting multiple stakeholders, from clinicians to patients and partners. The company embodied the classic life science dilemma where
Biotech Rebranding
Strategic biotech rebranding transformed a life sciences startup’s market positioning—achieving Top 3 Google rankings and Series A funding within 24 months.
B2B Email Marketing
B2B Email Marketing For Medtech: Strategic Fractional CMO services achieved 58% open rates with key decision makers in major healthcare payor organizations and buying committees.
Why Brainlush
Our 5D Methodology
Navigate From Science → Strategy → Story → Success → Scale
- Decode Science – Market research and competitive analysis to gain deep insight into the healthcare landscape and positioning opportunities
- Develop Strategy – Integrated brand development and go-to-market strategies aligned with funding milestones and growth objectives
- Define Story – Science-to-story translation with core brand messaging that resonates authentically with investors, clinicians, and patients
- Deploy Marketing – Strategic implementation of demand generation campaigns using proven models that accelerate sales enablement and market adoption
- Drive Results – Full-funnel digital marketing and omnichannel strategies that build awareness, establish trust, and generate measurable new business growth
Unlike agencies that hand off strategies, we activate and engage through every phase to ensure your breakthrough science becomes breakthrough success. We drive marketing and communications from strategy to end-to-end implementation.
Help breakthrough science become breakthrough success
Fractional CMO Marketing Expertise
Most fractional CMOs focus on either Brand, digital marketing, or traditional marketing. We deliver comprehensive fractional CMO solutions, combining traditional and digital marketing expertise with life science insights.
We Value
Impact Catalyst
Better health, better lives, better world
Scientific Integrity
Truth in science translates to trust in business
Collaborative Partnership
Scientists and marketers are stronger together
Measurable Impact
Every marketing dollar should drive business results
Fractional CMO For Biotech
Meet Christy Hui
Your breakthrough innovation deserves breakout success.
Over 25 years ago, I was part of a tech startup that achieved IPO success, rising from a $500M valuation to $20B market cap.
This experience sparked my passion for translating science into strategic initiatives that drive global expansion.
For more than a decade, I worked with various medtech and biotech companies, where I had the opportunity to combine all my passions: science, strategy, storytelling, and scaling.
And I found my calling.
Science is our Calling
Bridge Innovation to Adoption Through Strategic Marketing
✓ 10+ Years Proven Track Record: Comprehensive marketing leadership, including brand development, GTM strategy, and digital transformation that drives adoption and expansion.
✓ Life Sciences & Biotech Specialty: Deep understanding of biotech, healthcare, and medtech industries.
✓ Award-Winning Marketing For Science: Making life science innovations accessible to multiple stakeholders.
Fractional Marketing FAQ
Why Hire A Fractional CMO FAQ
A fractional CMO provides strategic marketing leadership on a part-time basis, offering C-suite expertise without the full-time commitment. Fractional CMO is especially valuable for biotech companies that need strategic marketing guidance but aren't ready for a full-time marketing executive.
Unlike agencies that hand off strategies, we provide in-house team support, from strategy development to end-to-end activation. Our full-funnel marketing solution encompasses brand and messaging development, video content production, marketing strategy, and digital marketing services, including website development, content strategy, B2B / B2C email marketing, CRM integration, etc. As your Fractional CMO, we also manage 3rd-party vendors/agency relationships.
Our clients typically achieve measurable outcomes, including improved market visibility, successful funding rounds, enhanced sales enablement, and increased stakeholder engagement. We focus on business objectives aligned with clinical milestones and growth goals.
We work as an extension of your team, providing strategic leadership while collaborating seamlessly with your existing marketing, sales, and executive teams. You get in-house dedication with fractional investment, ensuring continuity and institutional knowledge.
We focus specifically on life sciences, biotech, and healthtech companies. Our in-depth understanding of scientific innovation, regulatory requirements, and multi-stakeholder communication ensures specialized expertise in breakthrough healthcare technologies.
Typically, Fractional CMO engagements last from 3 to 24 months, depending on the company’s needs. We are flexible in adapting our focus to align with your business milestones to achieve overall objectives.
Yes. Professional brand video production is one of our key differentiators. We offer full-service video production from concept through production—a capability that sets us apart from most life sciences marketing agencies. While smaller companies benefit from our complete fractional CMO services, larger biotech and life sciences companies often engage us specifically for high-quality brand video productions.
We're flexible. Many clients start with a single high-impact project—brand messaging, video production, or demand generation—and expand from there. Others need comprehensive fractional CMO leadership from day one. We adapt our engagement model (project-based, retainer, or full-service) to match your current priorities and budget.
Most fractional CMO engagements can begin within 1-2 weeks after your discovery call, depending on your specific needs and our current availability. For project-based work like brand video production, timelines vary depending on the project's scope and production requirements.
We develop customized engagement plans tailored to your specific marketing goals, aligning with your business objectives and budget. During your discovery call, we'll discuss your priorities and recommend the most effective approach that fits your needs and delivers measurable ROI.
Our sweet spot is companies with 11-50 employees ready to drive market adoption and commercial growth. We also work with larger life sciences companies (50-200 employees), specifically for brand video production and specialized marketing projects that require award-winning creative capabilities.